BetMGM will exhibit two baseball-themed online casino titles at the MLB All-Star Week event in Philadelphia from July 11 to 14. The joint venture operator is hosting the activation at the Capital One All-Star Village within the Pennsylvania Convention Center.
Game Features and Development
The exhibition features Derek Jeter LuckyTap and Phillies LuckyTap, developed in collaboration with Design Works Gaming. In the former title, players assume the role of a shortstop to catch balls and unlock bonus prizes, while the latter places users in the batter's box. Both titles were created alongside BetMGM brand ambassador Derek Jeter.
Matt Prevost, chief revenue officer at BetMGM, stated that the event allows the company to deliver exclusive moments and bring fans closer to the action. The activation includes VIP meet-and-greet opportunities facilitated through partnerships with Major League Baseball and Jeter.
This event follows the recent unveiling of the redesigned Borgata Online Casino by the operator. Earlier in June, BetMGM and MGM Resorts International announced the renewal of their strategic partnerships with Major League Baseball.